About the Soundwall Jackson Band Logo
Soundwall Jackson is a roots rock project built out of the Siesta Key music scene, and this logo was created to match that identity from the ground up.
I have known Al and his music for years, so this was not one of those projects where I had to guess at the personality behind the name. I already understood the feel it needed to carry. Raw, homegrown, and grounded in Florida southern rock and blues. That gave the piece a real foundation before I ever started drawing.
The goal was to build a band logo that felt like the music and could hold up anywhere the project needed to show up. It had to work as more than a single mark on a screen. It needed to live on a vinyl sleeve, a t-shirt, a guitar strap, a stage banner, and across promo graphics without losing its character. That is why I approached it as a full identity piece, with custom lettering, hand-drawn illustration, and a badge structure that could also extend into wordmark variations.